WE ARE
UNVERIFIED

Because the best ideas usually are.

Until recently, we were the creative arm of Sweatpants Media, a production company known for award-winning automotive, action and sports commercials.

Over the years, brands started asking for more than production. They wanted ideas, campaigns and strategy. So we built it. Quietly. Then not so quietly.

And we loved that part too much to keep it in the back room.

Unverified was born to focus entirely on ideas, while Sweatpants Media continues producing world-class commercial work.

ANDY BELL

FOUNDER

A former MTV Nitro Circus star, 10-time Guinness World Record holder and Baja 1000 winner, served as former VP of Marketing at OGIO prior to founding Sweatpants Media in 2012.

SHAWN MEADE

PRESIDENT

Former Publicis SVP of Performance Media with 10+ years of national and global experience in the media, marketing, and advertising industry. Expansive knowledge of both digital and off-line media across automotive, retail, B2B, luxury and telecom verticals.

ANDREW NETHERY

CREATIVE DIRECTOR

Twenty years of industry experience spanning digital media, entertainment and advertising. He is a hands-on creative with strategy and production experience — and has led Super Bowl campaigns and directed feature films.

WHAT WE DO WHAT WE DO WHAT WE DO WHAT WE DO WHAT WE DO

WHAT WE DO WHAT WE DO WHAT WE DO WHAT WE DO WHAT WE DO

AGILE & TALENT-LED

We’re practitioners, not presenters. We invest in the people doing the work, not layers of corporate hierarchy or inside politics. Our senior talent touches every project, built around the belief that a small room with the right people can accomplish a lot.

Media Strategy Production Partnerships & Collabs Media Strategy POST PRODUCTION GENERATIVE AI & CGI Media Strategy Production Partnerships & Collabs Media Strategy POST PRODUCTION GENERATIVE AI & CGI
Media Strategy Production Partnerships & Collabs Media Strategy POST PRODUCTION GENERATIVE AI & CGI Media Strategy Production Partnerships & Collabs Media Strategy POST PRODUCTION GENERATIVE AI & CGI
Content Strategy Brand & Identity Creative Direction Design Motion & Video Social Content 360 Campaigns Content Strategy Brand & Identity Creative Direction Design Motion & Video Social Content 360 Campaigns
Content Strategy Brand & Identity Creative Direction Design Motion & Video Social Content 360 Campaigns Content Strategy Brand & Identity Creative Direction Design Motion & Video Social Content 360 Campaigns

STRATEGY & MEDIA

We help articulate what you want to say, and who you want to say it to.

This is done hand-in-hand with our clients with the simple belief that a small room with the right people in it can accomplish a lot.

We approach strategy and planning with clarity, curiosity and healthy skepticism for ‘the way it has been done.’ The result: media that’s intentional, efficient, and actually accountable.





CREATIVE & DESIGN

We tell stories across TV screens, social channels, digital and full 360 campaigns.

We love crafting campaigns of all sizes, shaping creative concepts to the strategic goal.

Our aim has always been to break the mold and capture the attention of authentic audiences, creating real stories that resonate with real people.

PRODUCTION & POST

It’s all about the story and the craft. We were born in production and are proud to share our DNA with Sweatpants Media.

Our production team handles everything in-house, with a record of capturing award-winning, high-action, character-driven stories.

We deliver high-end editorial, motion design, VFX, AI-assisted workflows, sound, and color to craft work that stands out across platforms and formats.